Picture a child – any child – sitting comfortably in his parent’s lap, enjoying a story being read aloud.  This simple act, repeated daily for as little as 10 minutes, improves parenting and bestows on the child the gifts of love, language, creativity and a promising future.  Promoting this nurturing and educational family activity is our mission

Our Mission
We plan to serve 5,000,000 families in addition to visitors to the Jefferson Building, believing that through collaboration we can bring hope and new capacity to those children and parents in need of a nurturing experience that will result in personal and family growth and development.  We serve our nation without discrimination, and strive to provide the highest quality service based on the latest technology and best practices.


We seek to be attentive and responsive to the 5,000,000 families and their children we will serve by understanding their needs and providing ways for parents to directly enhance their children’s growth and development through Reading Aloud. 

We are attentive to and recognize, respect and solicit and support the dignity of each person in the communities we serve.  We believe that all people are of value...and that all children deserve to grow to their greatest potential.  Read it LOUD! is the creative catalyst for government, business, community and faith based groups to change the lives of 5,000,000 families and their children.

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